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Leading Experts of SEO

& Digital Marketing in the Pharma Industry

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We are Absolute Pharma

We are the trusted name for digital marketing in the pharma industry.

If you want to stand out amongst the pharmaceutical brands and companies who dominate the pharmaceutical industry, you’ve come to the right place. Pharma digital marketing is an incredibly important investment for your online presence.

If you are looking to develop sound SEO & Digital PR marketing strategies for acquiring new customers for your pharma business, then we can help. Through our proven growth strategies, we’ll design digital PR campaigns that earn links and organic mentions, while utilising the right channels to attract engaged customers.

Having invested over 13 years into digital marketing solutions, we are the award-winning experts you need to reach new heights for digital marketing in the pharmaceutical industry.

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Brands We Work With

Pharma Digital Marketing Experts

The Client

PostMyMeds are a leading online pharmacy, providing customers with the prescription treatment and medication they need, whenever they need it.

postmymeds logo
solution

The Solution

  • Improve the technical health of the site, enhancing indexability and crawlability as well as focusing on UX.
  • Conduct a full backlink analysis to identify spam that may be holding the website back.
  • Undertake blogger outreach activity to gain high quality backlinks to build upon the site’s existing authority.
  • Keyword research and competitor analysis to determine new content opportunities to capture larger portions of the funnel.
  • Integrate a clear internal linking structure to improve link equity distribution.
  • Recreate existing content that was experiencing cannibalisation issues and optimise it accordingly for our main target keywords.
challenge

The Challenge

PostMyMeds are an online pharmacy. As a result, they are up against a huge amount of well-known competition including that of Superdrug Pharmacy. At the same time, they also fighting the common misconception of online pharmacies. With all this in mind, we wanted to highlight the importance of having accessibility to a doctor to prescribe the required medication at the touch of a button. What makes PostMyMeds stand out is that they are reliable, affordable, and convenient.

testimonial

“We have been working with Absolute Digital Media for a while now and have found them very skilful, helpful and reliable. What has been particularly pleasing is the support and help they have managed to provide during this pandemic. As an online pharmacy, we have been working closely with numerous members of their team, who have continuously been available to help us ensure our service continues to operate at a high standard.”

postmymeds logo
Joseph Isaac
Director & Superintendent Pharmacist

The Objectives

  1. Increase organic traffic visiting the website.
  2. Improve PostMyMeds’ online positioning to increase brand awareness.
  3. Aim to compete against top brands including Superdrug Pharmacy, Lloyds Pharmacy and Simple Online Pharmacy.

Results

+371%

increase in top 3 positions

+692%

increase in organic search visibility

+681%

increase in organic traffic

View More Case Studies

What Makes Our Pharmaceutical Digital Marketing Agency Different?

We want to get your pharma company to the top, even if that means breaking the rules and taking a risk here and there. Once our pharmaceutical clients see what we can do, they want to proceed further. By cutting the red tape and taking a different approach, our pharmaceutical digital marketing agency boasts a team of marketing experts with the passion and expertise that brings results. So, why not find out how we can help your brand today?

  • 01.Creative Pharma Digital Marketing

    We have an amazing team of experts when it comes to pharmaceutical digital marketing, waiting to get stuck in with your business goals to help improve performance. Whether it’s through SEO, PPC, or Digital PR, we have a full-service offering that is ready to help reap the rewards of your online success.

  • 02.Tangible Commercial Results

    We take every action needed to achieve the results that your online presence needs for success. We surpass the results provided by your standard pharma digital marketing agency, going above and beyond. With transparent methods used and a result focused approach, your expectations will be met and surpassed to deliver what we promise, always.

  • 03.Dedicated Digital Marketing Experts

    Our people are what make us. With experts within every service available at our pharmaceutical digital marketing agency, our dedication is what brings us results. Let us walk you through every step of the process, with a team who cares about your short and long-term success.

  • 04.Access To Leading Technology

    One of the core benefits of working with an agency is their extensive access to some of the industry’s leading tools and technology. We can closely monitor not just your performance, but also that of your competitors in order to give the feedback and strategise in a way that will move the needle quickly.

  • 05.ROI-Focused Strategies

    With expertise in pharma digital marketing, our strategies are what make us unique from the rest. ROI-focused digital marketing packages at Absolute Pharma are bespoke to your business within the pharmaceutical industry. We know it’s important to get value for time and money, and we make sure you do, so that your ROI is as healthy as possible.

  • 06.Disruptive Digital Campaigns

    We are not just any agency. We are Absolute Digital Media. We’re a leading pharmaceutical digital marketing agency, geared up with the resource to help your website succeed in a an oversaturated market. We aren’t afraid to push the boundaries of our work and are always keen to take on a new challenge.

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Awards & Recognitions

We are an award-winning pharma SEO digital marketing agency. Engaging with us gives you the assurance that you are working with one of the best globally awarded companies in the pharmaceutical digital marketing industry.

Need an agency that can deliver authoritative & relevant results?

Take the first step to digital success!

pharma

Pharma Digital Marketing Agency FAQs

01. How to choose a pharma digital marketing agency?

There are many pharma digital marketing agencies out there providing different services. Importantly, you need to make your decision based on the services your business requires and making sure you have the right team to partner with will make a huge difference to your online strategies. A great working relationship between your brand and our pharma digital marketing agency will work in parallel with your teams. When you choose us, we are an extension of your brand’s team, ready to tackle your daily, quarterly, or yearly priorities and challenges, while also celebrating your triumphs.

02. What is digital marketing?

Digital marketing is the life and soul of Absolute Digital Media. The world is digital, and it isn’t stopping any time soon. Our digital marketing covers all services available such as SEO, Digital PR, PPC, social media channels, affiliate websites, and so much more. We can enable your brand to increase its online visibility, targeting the audience that is tailored specifically to you and your business, while boosting your search authority and getting the recognition you deserve.

03. Why is digital marketing in this industry important?

There are many challenges to overcome when it comes to digital marketing for pharmaceutical companies. Healthcare companies are in an industry that is one of the most highly regulated in the world, which represents unique challenges. However, they also need to compete against a huge number of medical advice websites and conflicting information to get and keep their audience’s attention. Furthermore, pharma companies have the added challenge of needing to provide communications and create customer journeys that are suitable for both patients and decision-makers in the healthcare industry. It’s vital that your pharma digital marketing strategy is in place to help engage audiences and improve your brand performance.

All industries can benefit from digital marketing. Both B2B and B2C, across all sectors. Niche industries such as pharmaceutical companies do benefit greatly from some form of online marketing. Whether this is PPC to target your ideal market or a content marketing and SEO campaign to capture a larger target audience, there is a bespoke digital marketing campaign that can help.

04. How much should I spend on digital marketing?

Spend for pharma digital marketing will likely be slightly more than average due to the increased competitiveness of this industry niche. It will also depend on the keywords that you want to rank for, and ultimately your internal marketing budget. For example, there may be additional PPC budgets for certain keywords that are more competitive. SEO is an investment and long-term marketing strategy that all businesses should be enlisting. Digital PR for pharma companies offers ongoing opportunities to improve your brand presence while supporting SEO efforts. PPC will offer an opportunity to drive traffic and conversions quickly. This is why an integrated approach can work wonders.

05. The industry is highly regulated, does that matter?

Our expert team work in some of the world’s most regulated industries and can operate with the utmost discretion. We understand the need for compliance to regulations particularly in the medical/pharmaceutical industry. We can remain flexible and can stay up to date on all of the latest regulatory changes while still achieving results.

06. What are the benefits of digital marketing?

Quite simply, online presence, brand visibility, more traffic, and more conversions. No matter the channel you choose, you can benefit from improving your brand’s online visibility using a pharmaceutical digital marketing strategy. We have the tools and experts to ensure the benefits are relevant to you and your business goals.

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